Too Faced Born This Way Ethereal Light-Illuminating Smoothing Concealer - Graham Cracker - 5mL

Discover Too Faced's Born this Way Ethereal Light-Illuminating Smoothing Concealer - Pecan, a perfect blend of pigments, hydrators, and brighteners to even out skin tone and create a radiant look. Delivering medium coverage with a soft-focus effect and full hydration, this product will help diminish the appearance of discoloration, blur imperfections, and give you a natural, healthy complexion.

What it is

• A lightweight, “serum-light” concealer from the Too Faced Born This Way line. It’s designed to glide onto the skin, conceal imperfections and dark circles and offer a luminous finish. 

• Volume: 5 mL (0.16 oz). 

• Shade: Graham Cracker, described as a “Light with Golden Undertones” in the shade-listing context. 

• Claims: 24-hour wear, waterproof/sweat/humidity resistant, vegan & cruelty-free.

• Key skincare-infused ingredients: Hyaluronic Acid, Aloe Leaf Extract, Daikon Seed Extract, Squalane, Coconut Water

• key benefits 

  • Provides 24-hour wear, waterproof, sweat & humidity-resistant. 

  • Offers a buttery, serum-light texture that glides on easily and delivers a natural, luminous finish. 

  • Camouflages/covers imperfections and dark circles while improving the appearance of the under-eye area. 

  • Delivers immediate & all-day moisture, helping skin look smoother and healthier. 

  • Brightens and adds natural luminosity, giving the effect of “flawless skin” rather than heavy makeup. 

  • Infused with skin-loving ingredients like hyaluronic acid, aloe leaf extract, daikon seed extract, squalane, and coconut water that support skin’s texture and look. 

  • Medium, buildable coverage — achieving a balance between natural finish and enhanced coverage without heavy or cakey appearance

  •  How to Use

    1. Apply directly via the doe-foot applicator onto bare skin or on top of foundation. 

    2. Place the concealer under the inner corners of eyes, across the hollows of the under-eyes, and outer eye corners (or other imperfections). 

    3. Blend using fingertips, sponge or brush with a pressing/patting technique, starting from inner corner outward.

    4. Optional: For a brightening/highlight effect: apply the concealer on high points of the face (cheekbone, brow-bone, bridge of nose) and press/pat to blend.