FENTY BEAUTY MATCH STIX CONTOUR SKINSTICK - MOCHA

• This is part of the Fenty Beauty “Match Stix” line: a contour stick with a cream-to-powder, long-wear matte finish in a convenient two-ended stick format. 

• Shade name: Mocha — described on the product page as “contour for light–medium skin tones, cool undertone.” 

• Size: 0.25 oz / 7.10 g (standard for this stick format) as per listing. 

• Key claims: “Buildable, easy to blend,” “light-as-air matte,” “no creasing or caking.” 

 Key Benefits

• Sculpting & definition: Mocha gives you the ability to carve out shadows under cheekbones, along the jawline, on the sides of the nose, etc. — helping to create structure in your face rather than just adding warmth.

• Cool undertone: Because the shade is described as having a cool undertone, it’s suited for skin tones where you want contour without additional warmth or bronze—ideal for creating natural-looking depth rather than a bronzed finish.

• Pregame format: Stick format makes it travel-friendly, easy to apply precisely (which fits well with your brand workflow and detailed beauty imagery).

• Cream-to-powder texture: Glides on like a cream, settles to a powder finish—this helps with wear time and control while keeping blendability.

• Inclusive range: Mocha is one option in a shade-range designed to cater to a variety of skin tones, aligning with Fenty’s inclusive ethos. 

 How to Use

Given your strong involvement in beauty-branding and high-quality visuals, here’s a refined usage method:

1. Prep your base: After applying foundation/concealer and priming skin, make sure your surface is smooth and even.

2. Apply the stick: Use Mocha to draw contour lines in desired areas:

   • Under your cheekbones (hollow)

   • Jawline and under the chin if you want definition

   • Sides of the nose if you do nose contour

   • Temples/hairline for framing

3. Blend immediately: Because the formula sets to powder, immediately blend using a damp sponge, a dense brush, or your fingers to ensure seamless transition.

   • According to a user in Reddit:

     “I’ve heard some people say it’s difficult to blend, but I feel like it is very workable. I’ve gotten the best results when applying after foundation and with a dampened beauty blender (vs brush or fingers).” 

4. Layer if needed: If you require stronger definition (for photographs/branding visuals), you can build up one more layer, blending edges for a polished look.

5. Set the look: In certain lighting (especially your professional imagery/brand shoots), you may opt to lightly set the contoured areas with a translucent or matching powder to lock it in and reduce shine.

6. Check under lighting: Given you do product/face imagery, always check under your usual lighting (studio lights, daylight, phone flash) to ensure the contour looks natural and not too heavy or ashy.