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This long-wear matte lipstick from the Pure Color collection by Estée Lauder offers rich pigment, high-performance wear and lip-care benefits in one. Shade 333 Persuasive is a striking, wearable tone that complements a variety of skin tones. The matte finish delivers an empowered, statement look while staying comfortable on the lips.
Finish & Coverage: Velvety matte finish with full/medium coverage. The formula is designed to stay colour-true for up to 10 hours and resists bleeding, feathering and creasing.
Lip-care Complex: Features a “Moisture Lock Complex” with plant-derived oils (red raspberry seed oil, meadowfoam seed oil, apricot kernel oil) and Salicornia herbacea extract for conditioning & plumping benefits.
Precision: The bullet shape is crafted for precise application to sculpt the lips and define their curves.
Premium Packaging: Iconic gold-toned case with magnetic cap; select shades are refillable, adding a sustainability/branding angle.
Shade Information – “333 Persuasive”: Described as a “burnt apricot with a warm undertone” on Estée Lauder’s global site for this exact shade.
Begin with clean, lightly moisturised lips.
Twist the bullet up only about ½″ (≈13 mm) to avoid breakage.
Apply starting from the centre of the upper lip (just under the cupid’s bow), then sweep across to the outer edges. Repeat on lower lip.
For sharper definition: Use a matching lip liner first, then apply the matte lipstick.
Close the cap firmly to maintain formula integrity and longevity.
For optimal wear, consider pairing with a lip primer or minimal layer of balm underneath (especially in dry or hot climates like Ghaziabad / Uttar Pradesh).
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