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The Pure Color Envy Sculpting Blush from Estée Lauder is a high-performance powder blush designed to sculpt, define, and glow. The formula is ultra-silky, luxuriously textured and developed to deliver a radiant flush of colour on cheeks while enhancing the face’s natural contours. Shade 470 “Forbidden Berry” offers a rich berry tone suitable for a variety of skin tones.
Premium texture & finish: The ultra-silky powder glides on smoothly, offering a luminous yet natural look—“healthy-looking glow” is part of the positioning.
Sculpt & define effect: Unlike a simple blush, this product is designed to define and contour subtly—bringing dimension to the cheeks.
Shade range developed for all skin tones: The brand says the range has been developed to flatter a wide variety of skin tones.
Size & format: 7 g (0.25 oz) full size, giving ample product for regular use.
Shade 470 Forbidden Berry: A richer berry tone—ideal for deeper or warm-undertoned complexions, or for adding depth on medium skin tones.
Available in India: Listed on Indian retail sites, making it accessible for your market context. For example listed on Nykaa and Netmeds.
Using a blush brush (or the included tool if provided), swirl lightly into the product pan.
Tap off any excess, then apply to the apples of your cheeks, blending outward toward the hairline or temples for a sculpted look.
For a subtle flush: sweep gently. For more intensity: build gradually by applying a second layer.
For added dimension: you can apply a lighter shade or highlighter above the blush line (if layering products).
Always apply after foundation/concealer and before setting powder (if you use one), so the blush sits nicely on skin.
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