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This is described on the official site as:
äóÁí_í�This gel-based pencil delivers long-wearing, richly pigmented colour and precision lining that doesnäóÁ—Èt flake and stays colour-true all day.äóÁ—�í«í_
Format: ItäóÁ—Ès a gel-pencil hybrid with a twist-up design in some markets, often with built-in sharpener.í«í_
Key specs (India): Shades include äóÁí_í�Pitch BlackäóÁ—� (a blackest black) and äóÁí_í�Chocolate TruffleäóÁ—� (rich brown).
Wear claim: Up to 12 hours waterproof / long-wear.í«í_
High pigment, rich colour payoffí«í_äóÁí_íÍ The formula is described as super-saturated and designed to deliver bold, defined lines.í«í_
Precision & controlí«í_äóÁí_íÍ Because itäóÁ—Ès a gel-pencil hybrid with fine tip and sharpener, it allows for accurate lining, tails, wings etc.í«í_
Long-wear, smudge/flake resistantí«í_äóÁí_íÍ According to the brand, the colour stays true, doesnäóÁ—Èt flake, withstands humidity/sweat (which is relevant for photographic/asset shoots in varying conditions).í«í_
Comfortable textureí«í_äóÁí_íÍ The gel-pencil style gives smoother glide compared to some very stiff pencils, so less tugging on lids. Useful when doing model work or long sessions.
Prep the eye areaí«í_äóÁí_íÍ Especially if you are shooting or doing brand assets, ensure the eyelid surface is smooth (primer or light concealer underneath can help).
Line the lash lineí«í_äóÁí_íÍ Use the pencil to draw close to the upper lash line. For thicker lines or more dramatic effect (for visual assets), you can use short strokes building up, or extend into a wing.
Refine the tipí«í_äóÁí_íÍ Use the built-in sharpener (if available) to maintain a fine point for crisp lines.í«í_
Allow to setí«í_äóÁí_íÍ Because it claims waterproof/long-wear, give it a moment to set before doing heavy blinking or layering.
Touch-up or layer if neededí«í_äóÁí_íÍ For high-impact visuals, you may deepen the line or clean up edges with a small concealer brush for precision.
Removalí«í_äóÁí_íÍ At end of day/shoot, use a good makeup remover (especially in the lash-line area) because long-wear formulas can be more stubborn.
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