Bobbi Brown Crushed Lip Color - Ruby 3.4gm

• This is part of the Crushed Lip Color collection by Bobbi Brown: “The look of a satin-matte lipstick meets the feel of a balm for our most wearable lip yet. Loaded with crushed pigments and lip-loving ingredients.” 

• Shade: Ruby is listed as “a mid-tone ruby red”. 

• Size: 3.4 g in the Indian market.

• Key formula features: According to the brand, it’s enriched with vitamins E & C and beeswax, blends pigment & comfort, gives a “blotted-down” but buildable finish. 

Key Benefits

• Wearability + Comfort: Because it blends a lipstick’s colour payoff with a balm’s feel, the Crushed Lip line is meant to be more comfortable than ultra-matte lipsticks.

• Buildable Intensity: One swipe gives a softer, “blotted” effect; layering gives stronger, richer colour payoff. The brand emphasises this layering ability for Ruby as well. 

• Rich Colour (Ruby Red): The shade Ruby brings a classic red tone—not too deep, not ultra-bright—but a mid-tone red that tends to be versatile across many skin tones.

• Quality Finish: The satin-matte finish means you get good pigment and definition without extremely flat or chalky look—important for premium brand positioning and for imagery.

• Suitable for sophisticated looks: Given your aesthetic preference for luxury and brand-story, this shade & format can work for both daily and elevated makeup looks (daytime glam or evening editorial).

How to Use

1. Prep your lips: Make sure lips are well-moisturised and any dry patches are smoothed out (especially since reds will highlight texture).

2. Apply the lip colour: Use the bullet directly to apply starting from the centre of the lips, then move outwards. For more precision (especially with red), you can use a lip-brush or a matching lip-liner.

3. One swipe vs layering:

   • For a soft, everyday look: one gentle swipe of Ruby gives a mid-tone red with less intensity (“blotted red”).

   • For bolder/evening use: apply a second layer (or more) for a full-on red finish.

4. Optional detail: If you want crisp edges, especially important for red lips in imagery/branding, use a concealer around your lip edges or a red lip-liner to define before applying.

5. Touch-ups & longevity: Because it’s a premium product with good pigments and lip-loving ingredients, you should get decent wear—though given red tends to show through wear, you may want to carry it for re-application or blot + reapply after eating/drinking.