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From the “Crushed Lip” collection by Bobbi Brown: a balm-meets-lipstick hybrid that brings colour, comfort and a wearable matte finish.
Shade: Italian Rose. Listings describe it as part of the shade range, a wearable rose/medium pink tone.
Weight: 3.4 g (typical size) in India.
Formula highlights: “Loaded with crushed pigments and lip-loving ingredients… the look of a satin-matte lipstick meets the feel of a lip balm for our most wearable lip yet.”
Comfort + wearability: Because it blends the feel of a balm with the coverage of a matte lipstick, it’s easier on the lips (less drying) than many full-matte lipsticks.
High-pigment yet wearable: The “crushed pigments” give strong colour payoff, but the finish is described as satin-matte (not full ultra-flat matte), making it more daily-friendly.
Rich in beneficial ingredients: The formula mentions vitamins E and C and beeswax among the “lip-loving ingredients.”
Swipe-and-go convenience: The emphasis from the brand is on easy application and wearable colour, so less fuss.
Prep lips: For best results, ensure lips are exfoliated and hydrated (especially if you tend to have dry lips) to help the formula apply smoothly.
Apply colour: Use the bullet to apply directly from the stick starting at the centre of your lips and then outwards. For more precision, you can use a lip brush.
Layer for intensity: One swipe gives a more sheer effect; add a second layer for richer payoff or evening wear. The brand notes you can layer for stronger colour.
Optional finish: If you prefer a “blotted-down” look, you can tap with tissue or press lips together lightly. If you like a crisper edge, use a concealer or lip-liner around the edges before applying.
Touch-ups: Because it’s comfortable and wearable, you can re-apply as needed throughout the day, especially after eating or drinking.
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